South African digital services company Hayo has launched a white-label eSIM platform for mobile network operators (MNOs), aiming to help them move away from physical SIM cards and recapture revenues lost to third-party roaming providers.
The end-to-end system allows operators to brand and customise eSIM services without having to build new infrastructure, promising faster rollouts, lower costs, and closer control over customer relationships. Hayo said the platform is designed to simplify digital onboarding and boost adoption across consumer, enterprise, and Internet-of-Things (IoT) markets.
“eSIMs are changing the game not only for travellers, but also in sectors such as IoT where speed, scale and flexibility are key,” said Feraz Ahmed, Hayo’s Chief Executive. “With our eSIM platform, we’re giving MNOs the ability to deliver instant, secure and borderless connectivity, putting them back in control of the customer experience.”
The platform incorporates tools for profile generation, SM-DP+ hosting, app and web-based activation, roaming management, and analytics. It complies with GSMA’s eSIM specifications and integrates know-your-customer (KYC) verification and encryption standards such as TLS 1.2+.
Hayo said the system can also support operators’ travel and IoT strategies by offering global roaming agreements and connection management capabilities. Boaz Yaya, the firm’s director of operator relations, said Hayo’s experience in telecoms and its network of over 500 partners would enable operators “to enter the eSIM market with confidence and expand across Africa, the Middle East and beyond”.
The rollout comes as operators worldwide accelerate their shift towards eSIM technology. GSMA Intelligence forecasts that between 61% and 88% of smartphone connections will use eSIMs by 2030, driven by the rise of embedded connectivity in devices and growing demand for digital onboarding.
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