BICS, a part of the Proximus Group and an international communications enabler responsible for carrying half of the world’s data roaming traffic, has strengthened its global roaming services through a new partnership with Cellusys, a provider of roaming signalling solutions. This collaboration will enhance the quality, security, and cost-efficiency of roaming services for BICS’ customers, particularly mobile operators.
“As one of the biggest players in the international roaming space, it’s important for BICS to continue investing in services that are critical to operators and support innovations such as 5G, VoLTE and IoT,” said Denis Souillart, Head of Mobility and Capacity Solutions at BICS. “With Cellusys, we share a customer-centric approach, and this partnership will deliver additional value for customers looking to improve their end-user experience.”
The partnership will enable the delivery of value-added roaming services, such as Steering of Roaming, Welcome SMS, and Roaming Call Correction. With global connectivity becoming increasingly complex, BICS aims to collaborate with providers like Cellusys that share its commitment to delivering high-quality, reliable solutions. As mobile operators face challenges such as the rise of travel eSIMs, the growth of IoT applications, and the introduction of 5G standalone (SA) networks, the importance of quality and service has never been greater.
“It’s easy to take the ability to use your mobile phone abroad for granted, but managing this service can be incredibly complex for operators,” explained Chris Lennartz, VP Product at Cellusys. “BICS and Cellusys share a mission to simplify this process for operators, allowing them to focus on their core business and customers. Since roaming can be dynamic in nature, it’s crucial that operators have the utmost flexibility in choosing their preferred roaming partner, and steering solutions like the Cellusys one, make this possible.”
BICS’ Welcome SMS service will see further improvements thanks to the partnership with Cellusys. These messages, sent to subscribers upon arrival in a new country, inform them about the rates for data, calls, and SMS, as well as provide local emergency contact information. In many regions, such services are becoming regulatory requirements, with non-compliance potentially leading to penalties. The collaboration will also support call correction services, which automatically convert numbers into the correct international format and adjust short numbers to the local standard, ensuring seamless connectivity for users while abroad.
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