Prianca Ravichander
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Prianca Ravichander, Chief Commercial Officer (CCO) and Chief Marketing Officer (CMO) at Tecnotree OYJ, leads the company’s global growth strategy, driving both revenue and brand leadership across digital business ecosystems.She also heads Tecnotree’s B2B2X revenue monetisation programmes for CSPs and DSPs through the award-winning Tecnotree Moments platform. Previously, Prianca played a key role in building convergent ecosystems for high-tech and deep tech startups, smart cities, and the electronics system design manufacturing sector. Over the last decade, she has worked with EY, Startup Karnataka, T-Fiber, and KUIDFC, advancing digital access for government services through a range of public, private, and PPP initiatives.

Beyond connectivity: how telcos can finally monetise IoT

Prianca Ravichander, CMO & CCO, Tecnotree writes that telcos must pivot to platform orchestrators to monetise IoT Remember when IoT was the ‘next big thing’ … back in 2010? Fast forward 15 years, and while billions of devices are indeed…